The Chase Film

15 Jan

Why is this new Intel commercial for 2nd generation Intel Core i5 processor psychedelic?

Moving between alternate realities has forever been the trademark of the psychedelic (and shamanic) world view. Although here this happens on a computer desktop (Beware, as Terence McKenna said, computers and drugs are both ways to expand consciousness, only different parts of it…), one only needs to re-imagine this clip as the flight of the shaman through alternate realms, flying between parallel window-worlds in his other-worldly mission. And indeed, it seems to me that the dynamics of this video might remind many a psychedelic voyager, of their own trips, running, flying from inner demons, and into new frontiers through a labyrinth of window-worlds. Highly psychedelic!

One Response to “The Chase Film”

  1. aleksander marcic January 17, 2011 at 1:58 am #

    this clip has very much the same aesthetics.

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